Pronunciation change

Adjective change

Positive
viral

Comparative
none

Superlative
none

  1. (virology) If something is viral, it is related to or caused by a virus.
    viral DNA
    viral infection
  2. (advertising) (marketing) If something goes viral, it is circulated quickly and widely from one Internet user to another.

Noun change

Singular
viral

Plural
virals

  1. (marketing) A viral is a video, image or text shared on the internet for humorous, political or marketing purposes.